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FeaturedUsers – a Twitter application ad network

FeaturedUsersis an interesting one to explain and is from the makers of FriendorFollow.  You purchase impressions from them to get your profile shown on the Twitter apps in their network.  The more you buy the more your profile shows.  This supposedly gets you more followers.  To start the process you enter your Twitter username (no password).  They then pull your bio information from your Twitter profile to build a banner that would show.

Your banner then shows that you are sponsoring the application that the person is looking at.  The entry cost is $10 for 1000 impressions and goes up from there.  For $100 they give you an extra 500 impressions, making that one 10,500.  They do provide tracking and statistics for your hits but you have no control over what apps show your sponsorship.

Now, you can get some free impressions and you are relying on someone actually buying a Twitter application.  Those are hard to come by with the incredible amount of free tools out there.  One last thing, is you can use FeaturedUsers to advertise on your own site, but once again you cannot do anything about it if a profile shows up that you do not agree with sponsoring the application. 

So my overall opinion is while this seems to be a valid attempt at monetizing a facet of Twitter, there is a big gap in the control and interaction.  As well as a gap in the amount of applications avaialble for purchase out there.


About IdoNotes

Professional bio: Chris Miller, known as IdoNotes across the web is based in St Louis, MO as the Director of Messaging & Collaboration for Connectria and the Founder of Spiked Studio Productions.. Connectria is one of the largest IBM hosting and remote management partners. Chris speaks globally at conferences and events including: View Admin 2003-2009 View Admin Europe 2003-2008 Domino 7 Upgrade Seminar (globally) Domino 8 Upgrade Seminar (globally) Real-Time Collaboration Seminar Lotusphere 2003-2012 ILUG 2008, 2010 ULUG 2009, 2011, 2012 Collaboration University 2006-2010Domino Optimization Tour 2010 BLUG 2011, 2012 NLLUG 2010 AusLUG 2011, 2012 Other awards, events and information: Founder of IamLUG - the North American Lotus User Group event held annually. 2009-present Chris, via Connectria, is a Lotus Award winner 3 times and a finalist 5 times since 2000. Winner of the Gary Guthrie Award for Technical Writing in 2002 Previous board member of the St Louis Domino and Notes User Group Previous board member of VALU (the predecessor to LotusUserGroup) Advisory Board member to Chris is the founder of Spiked Studio Productions which produces industry related podcasts, webcasts and more. Shows include: IdoNotes - one of the longest running Lotus related technical podcasts BlackBerry Today - a video podcast on the hottest device, application and BlackBerry/Playbook news Consultant In Your Pocket - deep technical webcast training delivered free and subscription IdoSphere - a two day online technical event TheSocialGeeks - a leading social media roundtable podcast Sametime Guide - a video training tutorial on installing and administrating IBM Sametime TheSocialNetworker - a social media site review webcast and interview series now including Social Stalking content on social media security and privacy Certifications: PCLP since Domino R4 in administration and in Development through R5 Workplace Collaboration Services 2.5 - Team Collab and Messaging Domino 7 and 8 Certified Security Administrator Sametime Administration 7.5.x-8.5 CLP Collaboration (retired certification Aug 2006) CLI for numerous administration areas including Domino, Sametime, Quickr and Connections Yes I write some of those dreaded admin cert exams you take. I won't say which ones so you don't come looking for me, but I will say they are the real good recent ones that have been coming out. Animals: One dog, a Puggle. He has been on this world before and seems to understand slippers and a fine cigar. Mind you that is him in the chair and not me. A ninja death cat. I only see her when she strikes Music: Non-stop. At my desk, in my car, walking to work and back to my car downtown. In the house there is a crazy zoned set-up for you home automation geeks. I am a self-proclaimed MP3 fiend, to which I have tried rehab 4 billion times to no avail. Now what kind of music you ask? I will never tell.


2 thoughts on “FeaturedUsers – a Twitter application ad network

  1. I think it’s a great idea. Thanks for the heads up.

    Green Earl, Founder
    American Energy Conservation Group
    Producing Negawatts….since 1981

    Posted by Green Earl | June 9, 2009, 10:07 am


  1. Pingback: An Ad Network for Twitter Publishers | Twitterrati - June 10, 2009

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